API ENDPOINT - Raw Event Data – Brij

Overview

Use the Events Data API to export full Brij events data for detailed analysis. This endpoint returns raw, event-level records — engagements, registrations, SMS, rebates, forms, and orders — so you can power your own BI reporting, data warehouse syncs, or downstream analytics.

Method: GET
URL: https://{{Base_URL}}/analytics/events
- Ask your account manager for the full URL
Auth: API-KEY: <your key> (header)

Benefits

Export granular, event-level data (not just summaries) to power a BI tool or data warehouse
Filter by event type or a specific event name to pull only the records you need
Strip PII when you only need aggregate or anonymized analysis

Authentication & Permissions

This endpoint requires an API key with the Events Data scope enabled.

Item	Detail
Header	`API-KEY: <key>`
Required scope	`EVENTS_DATA_READ`
Missing or invalid key	`401 Unauthorized`
Key without scope	`403 Forbidden: Events Data read permission required`

Brand access follows the key's brand/org role — only brands accessible to that key are queried.

How to Use

Enable the Events Data scope on your API key. In Brij, go to Settings > Integrations > Edit API Key. You'll find a new "Events Data" row (2nd row, directly under General Analytics) — check Read to enable it. This feature is not included on all plans; speak with your account manager if you don't see it.
Call the endpoint with your API key and any optional filters (see Query Parameters below).
Parse the response:
- data: array of event documents
- total: total number of matching records across all pages
- limit: echo of your requested page size
- pageInfo: pagination summary (e.g. "Page 1 of 13")
- returnedCount: number of records in this page

Query Parameters

Parameter	Required	Description
`limit`	No	Page size (default 1000, max 1000)
`page`	No	Page number (default 1)
`event_type`	No	Category filter: `engagements`, `registrations`, `sms`, `rebates`, `forms`, `orders`
`event_name`	No	Specific event (friendly alias or raw enum). Overrides `event_type`
`start_date`	No	Start of date range
`end_date`	No	End of date range
`timezone`	No	IANA timezone (e.g. `America/New_York`) for date-only values
`experience`	No	Experience filter (comma-separated or repeated)
`experience_category`	No	Category filter (comma-separated or repeated)
`pii`	No	Defaults to `true`. Pass `pii=false` to strip PII fields

If neither event_type nor event_name is provided, the endpoint returns the standard allowlisted event set.

Example (cURL)

curl --location 'https://{{Base_URL}}/analytics/events?event_type=registrations&start_date=2026-01-01&end_date=2026-01-31&limit=100&page=1' \
  --header 'API-KEY: {{API-KEY}}'

Example Response

{
  "data": [
    {
      "event": "REGISTRATION_INITIATION",
      "eventType": "ENGAGEMENTS",
      "user": "abcdefg",
      "product": "hijk1234",
      "variant": null,
      "tag": "ABCD",
      "brand": "Test",
      "customerNewDtcVisitor": null,
      "metaIntegration": {
        "fbp": null,
        "fbc": null,
        "_id": "347843843834884384383"
      },
      "date": "2026-07-21T12:40:00.023Z",
      "enabled": true,
      "registrationId": "fdjdfkfkdkdfkfd",
      "user_browser": "Chrome 150.0.0.0",
      "user_os": "Mac OS 10.15.7",
      "user_device": "Apple Macintosh",
      "user_device_type": "Desktop",
      "user_device_resolution_width": "304303.438493934943",
      "user_device_resolution_height": "39494303404393443",
      "sessionId": "438943943-3499344-4379-84e1-349394943",
      "deviceId": "439493943-349934-439934-99d4-43884393",
      "type": "Product",
      "mongoDBId": "njfhf83483848349344343",
      "locationPoint": "14.6002, 100.0802",
      "brandDetails": {
        "brandId": "xyz789",
        "brandName": "Test",
        "billingPlatform": "Shopify",
        "package": "DEMO",
        "billingPlan": "Test Plan",
        "category": "Durable - Luggage & Accessories",
        "brandStatus": "Demo"
      },
      "productInfo": {
        "productId": "39843834943943943",
        "productName": "Test Product"
      },
      "variantInfo": {
        "variantId": null,
        "variantName": null
      },
      "registrationEnabled": true,
      "campaignData": {
        "_id": null,
        "name": "Food v1-1"
      }
    },
    {
      "event": "USER_PROFILE_UPDATE",
      "eventType": "USER",
      "user": "djjdsjdsjds939384384384843",
      "product": "jddsj939332992323",
      "tag": "Test",
      "brand": "8832832832jdsjdjds",
      "data": {},
      "customerNewDtcVisitor": null,
      "date": "2026-07-21T12:40:00.719Z",
      "enabled": true,
      "registrationId": "dsjdsj233232",
      "type": "Product",
      "mongoDBId": "382832832hdshdshds",
      "brandDetails": {
        "brandId": "32883223hdshdhsds",
        "brandName": "Test",
        "billingPlatform": "Shopify",
        "package": "DEMO",
        "billingPlan": "Test Plan",
        "category": "Luggage & Accessories",
        "brandStatus": "Demo"
      },
      "productInfo": {
        "productId": "93298328jdsjjdssd",
        "productName": "Test Product"
      },
      "variantInfo": {
        "variantName": null
      },
      "registrationEnabled": true,
      "campaignData": {
        "_id": null,
        "name": "Food  v1-1"
      }
    }
  ],
  "total": 1234,
  "limit": 100,
  "pageInfo": "Page 1 of 13",
  "returnedCount": 100
}

FAQ & Troubleshooting

What does `returnedCount` mean?

It's the number of items returned in the current page (can be less than limit).

What's the difference between `event_type` and `event_name`?

event_type filters to a broad category (e.g. registrations), while event_name filters to one specific event and overrides event_type if both are provided.

How do I get all events?

Iterate page until returnedCount is 0 (or less than your limit).

Related to

API ENDPOINT - Raw Event Data