VIDEO WALKTHROUGH (90 seconds)
What this guide covers
To set up Brij Signal for TikTok, Brij needs partner access to the Advertiser Account and Pixel you want to use. You'll also need to generate an Events API access token so Brij can send server-side events to TikTok.
This guide walks you through the full setup. It should only take a few minutes.
Before you start
- You need to be an Admin of the TikTok Business Center that owns or manages the Advertiser Account and Pixel you want to share.
-
Brij's Business Center ID is
7628350678242525202. You'll use this when adding Brij as a partner.
1) Add Brij as a partner
- Sign in to TikTok Business Center.
- Select the Business Center that manages the Advertiser Account and Pixel you want to use with Brij.
- Go to Partners in the left-hand navigation and click Add partner.
- Enter Brij's Business Center ID:
7628350678242525202. - Click Next.
- Say No to Is an agreement in effect for this partner to buy media and manage ad campaigns for you? Remember, Brij will only be sending data to your account, not buying media or managing your campaigns.
2) Share your Advertiser Account and Pixel
On the next screen (Share assets), select the Advertiser Account and Pixel that Brij will use.
Advertiser Account
- Select Advertiser accounts.
- Select the Advertiser Account Brij will be working with.
- Enable Operator access.
Operator access gives Brij the account access required for the integration without providing full Admin control of your Advertiser Account.
Pixel
- In the same window, select Pixels from the asset list.
- Select the Pixel you want Brij to use.
- Enable Pixel ad delivery.
- Enable Edit pixels.
Please make sure both Pixel permissions are enabled. Pixel ad delivery allows the Pixel to be used with the Advertiser Account, while Edit pixels allows Brij to work with the Pixel in TikTok Events Manager.
Important: Advertiser Account and Pixel permissions are separate. Giving Brij Operator access to the Advertiser Account does not automatically provide the required Pixel permissions. Please complete both steps.
Once the Advertiser Account and Pixel have been selected with the permissions above, click Assign.
3) You're all set
TikTok will send the partner request to Brij. We'll accept the request on our side and verify that we can access the Advertiser Account and Pixel.
No additional setup is required from you. Brij will complete the remaining Events API configuration, including generating the access token needed for server-side event tracking.
If we find that an asset or permission is missing, your Brij Account Manager will reach out with the specific change needed.
FAQ
Does Brij need to own my Advertiser Account or Pixel?
No. Your business keeps ownership of both assets. Brij receives partner access only to the assets required for the integration.
What Advertiser Account permission should I give Brij?
Select Operator. This provides the access required for the integration without granting Brij full Admin control of your Advertiser Account.
What Pixel permissions should I give Brij?
Enable both Pixel ad delivery and Edit pixels.
Why do I need to share both the Advertiser Account and Pixel?
TikTok treats the Advertiser Account and Pixel as separate assets. Advertiser Account access alone does not automatically provide Brij with the required Pixel permissions.
I don't see my Pixel when sharing assets. What should I do?
The Pixel may be owned or managed by a different Business Center. If so, an Admin of the Business Center that manages the Pixel will need to share it with Brij using Brij's Business Center ID: 7628350678242525202.
Do I need to generate or send Brij an Events API access token?
No. Once Brij has the Advertiser Account and Pixel permissions listed above, we'll complete the Events API setup on our side.
Will sharing my Pixel affect my existing campaigns?
No. Sharing access with Brij does not change how your existing Pixel collects events or how your current campaigns run.
Can I remove Brij's access later?
Yes. You remain in control of your TikTok assets and can remove Brij's partner access from your Business Center at any time.