The Bulk Import feature lets you create or update multiple Brij experiences at once using a CSV or XLSX spreadsheet — saving time when onboarding a large catalog or making changes across many products simultaneously.
Prerequisites
Before starting a bulk import, make sure the following are in place:
- Modules must be created first. Any modules you want to add to experiences via the bulk import must already exist in your Brij account before they can be referenced in the spreadsheet. See How to Add a New Module.
- Image URLs (optional). If you plan to include product images, have a list of direct, publicly accessible URLs ready before filling out the template.
Use Cases
- Launching a new product line — Add dozens of products and their variants in one upload instead of building each experience manually.
- Making catalog-wide updates — Change titles, modules, or product details across your entire catalog in bulk by exporting, editing, and re-importing.
- Migrating from another platform — Populate Brij experiences quickly when re-platforming from a different system using a pre-filled spreadsheet.
Creating experiences in bulk
Step 1: Open Bulk Import
Navigate to the Experiences page. Scroll to the bottom and click Bulk Import.
Step 2: Download the template
In the Bulk Import modal, click Download Template to get the spreadsheet file. Open it in Excel, Google Sheets, or any compatible application.
Step 3: Fill in the template
Each row represents one product or variant. The key columns are:
| Column | Description |
|---|---|
Brij ID |
Leave blank to create a new experience. Include the existing ID to edit one. |
Type* |
Enter Product for a parent experience or Variant for a color/size variant. Required. |
Experience Name* |
Must be unique across your account. Required. |
Parent Experience Brij ID |
For variants only — the Brij ID of the parent product row. |
Title, Subtitle, Price |
Core product details shown on the experience landing page. |
Image URL |
Must be a direct, publicly accessible URL to the image file. |
Retail Channel(s) |
Comma-separated list with no spaces, e.g. Walmart,Target. |
Module1–6 Name |
The name of each module to include on the experience. |
Module Reg. Required? |
Enter y or n for each module to control registration gating. |
Step 4: Upload your file
Once your spreadsheet is complete, go back to Bulk Import, click the upload area, select your CSV or XLSX file, and click Upload. Your experiences will be created in Brij shortly after.
Editing existing experiences in bulk
Step 1: Export your experiences
On the Experiences page, click Export (bottom right). This downloads an XLSX file containing all of your existing experiences with their Brij IDs already populated.
Step 2: Make your changes
Open the exported file and edit any fields you want to update — titles, modules, descriptions, retail channels, and more. The Brij ID column tells the system which experience to update, so do not change it.
Step 3: Re-import the file
Save the file, then go to Bulk Import, upload the edited spreadsheet, and click Upload. Changes are applied to the matching experiences.
Tip: The Brij Experience URL column in the exported file is read-only and for reference only.